3.7 Designs

Small Business

Who We Are

At 3.7 Designs, we begin every journey with a strategic roadmap using our unique research framework so your project aligns with your aspirations, and that it not only meets requirements but delights users and positively impacts your organization. As one of the leading agencies in the Ann Arbor area, we deliver only the highest quality work because we bring smarter design thinking to every type of project. Founded in 2005, we’re a woman-owned and minority-owned small business.


What We Do

Design thinking lies at the heart of our business. Over the years we’ve become highly effective at applying this to the following areas:


  • Custom website design
  • Website development     
  • WordPress websites
  • Search Engine Marketing (SEO)
  • Pay-per-click (PPC) campaign management and strategy
  • Inbound marketing strategy
  • HubSpot
  • UX Design
  • Graphic Design


Even the best interfaces cannot perform without a robust, well-informed marketing strategy, which is where our marketing strategies come into play. We’ve helped small, local businesses as well as multi-billion dollar corporations rank higher in search, increase social media presence, grow sales and leads, and dominate digital.


How We Work With You

Our client experience is collaborative and transparent. Weve spent the last 16 years as experts, consultants, educators, and partners listening to your needs and transforming them into compelling, engaging digital media. However, our driven nature doesnt inhibit us from creating a laid-back but professional relationship with our clients.


Working With Us

We rely on our processes to ensure your project is completed on time and on budget. Below is a broad overview of what an engagement with us would look like:



We only take on projects where were a good fit and are confident we can generate meaningful, positive results and outcomes.



After an initial 30-minute getting acquainted call, we schedule a second deeper dive where we ask the probing questions that allow us to better understand your needs.



Once weve identified what you want, well also outline what we believe you need. Our detailed proposal outlines a roadmap and timeline to achieve your objectives.



This is where we agree on the scope of work, budget, time frame and other key logisticsaspects in a collaborative, open manner.



The making it happen portion. We get down to work, executing the vision and plan and turning into reality and results.



Did we meet our goals? Move the needle? Whatd we learn? We assess and analyze results, then determine how to go forward—always focused on being even better.


Learn more about 3.7 Designs.

Supplier Contact

Declan ONeill



PO Box 3436

Ann Arbor, MI 48106

Procurement Contacts

Contract Administrator - Primary:

            Name: Robin Eckel    

            Phone: (734) 763-9887

            E-mail: robincc@umich.edu


Procurement Agent:

            Name: Deanna Trinkle    

            Phone: (734) 647-5752               

            E-mail: webgraphicsuppliers@umich.edu